Customers and consent

Customer accounts#

Customers can create an account with an email address, keep an address book, see their order history and their returns, and keep a wishlist. A guest order can be turned into an account after checkout with one click.

Groups and segments#

Put customers into groups (wholesale, VIP, staff) to give them their own prices or to target campaigns. Rule-based segments (spend, frequency, last order, tags, location) update themselves and feed campaigns and automations.

Marketing consent#

Commercial messages in Turkey require the customer's consent and its registration with the İYS system. Kambloo enforces this in the code:

• Consent is asked per channel (email, SMS) with boxes that are never pre-ticked, at sign-up, at checkout and in the account settings.
• Each consent is stored with its source, time and IP address, and synchronised with İYS in both directions.
• A marketing message is never sent to someone without consent. Transactional messages (order confirmation, shipping updates, password emails) do not need consent and are always sent.
• Every marketing email carries a one-click unsubscribe link; SMS messages carry the opt-out instruction.

The customer's data rights#

• Export. A customer can download their own data from their account.
• Deletion. On request, personal fields are anonymised irreversibly. Order records are kept in anonymised form for the period the tax law requires.
• Your store's data. The store owner can export the whole store (database and media list) as a ZIP from the settings; the download link is valid for 72 hours.

Where the data lives#

Your customers' data is stored in your store's own database, separate from every other store, and backed up per store every night.